Keelings 'Great Rewilding' Campaign
I created this animated launch video while working at 256 Digital for the Great Rewilding Campaign in 2022. The main campaign video was viewed 396,073 times, and resharing the post to stories reached almost 13,000 accounts on social media. The concept was to promote the purchase of Keeling's fruits in order to redeem their wildflower seeds and encourage the public to plant these seeds all over Ireland.
Creative Direction - Neil Gordon, 256 Content
Design & Animation - Melanie Ellis